Understanding Why IDIRA In today's marketing landscape, success hinges on our ability to weave together…
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As the busiest sales period of the year approaches, businesses must be fully prepared to…
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Effective campaign measurement is a common challenge for many companies (1), particularly due to the…
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Implementing a Data-Driven Marketing Strategy To successfully implement a data-driven marketing strategy, businesses should follow…
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Understanding Product Data Dimensions in GA4 Using Google Analytics 4 (GA4) to track product data…
jcunha01/07/2024
Data-driven Marketing and AI in Marketing are required to stay competitive! Implementing data-driven marketing strategies…
jcunha16/06/2024
Introduction to GA4 and CRM Integration Google Analytics 4 (GA4) represents the latest iteration of…
jcunha28/05/2024
Data-driven Marketing management in e-commerce involves using data-driven strategies to attract, retain, and engage customers.…
jcunha02/05/2024
Google Analytics 4 (GA4) offers advanced e-commerce and remarketing features, empowering businesses to understand customer…
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