Google Analytics 4 (GA4) offers advanced e-commerce and remarketing features, empowering businesses to understand customer…
Jorge Cunha19/04/2024
Using Google Analytics 4 (GA4) standard Channel Groupings for source and medium with both auto-tagging…
Jorge Cunha16/03/2024
In the rapidly evolving landscape of digital marketing, the integration of Google Analytics 4 (GA4)…
Jorge Cunha27/02/2024
In today's world, data are increasingly important in designing product strategies and adjusting operational marketing…
Jorge Cunha30/01/2024
Create Digital Marketing Strategies with GA4 360's Roll-Up Feature: A Game Changer for Multi-website and…
Jorge Cunha20/11/2023
IntroductionSegments in GA4Audiences in GA4Conclusion Introduction In the modern marketing ecosystem, understanding and acting upon…
Jorge Cunha31/10/2023