{"id":1756,"date":"2010-01-27T23:46:00","date_gmt":"2010-01-27T23:46:00","guid":{"rendered":"https:\/\/ittechbuz.com\/2010\/01\/27\/tendencias-ja-em-2010-do-web-marketing-portugal\/"},"modified":"2010-01-27T23:46:00","modified_gmt":"2010-01-27T23:46:00","slug":"tendencias-ja-em-2010-do-web-marketing-portugal","status":"publish","type":"post","link":"https:\/\/ittechbuz.com\/pt-pt\/2010\/01\/27\/tendencias-ja-em-2010-do-web-marketing-portugal\/","title":{"rendered":"Tend\u00eancias j\u00e1 em 2010 do Web Marketing Portugal"},"content":{"rendered":"<div style=\"clear: both; text-align: center;\"><a href=\"http:\/\/4.bp.blogspot.com\/_6td2D1kxrzM\/S2DN5RboWtI\/AAAAAAAAAlg\/pzssz97qxC0\/s1600-h\/Mapa_Mundo_Bites_Bytes_small.jpg\" style=\"clear: right; float: right; margin-bottom: 1em; margin-left: 1em;\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" height=\"155\" src=\"https:\/\/4.bp.blogspot.com\/_6td2D1kxrzM\/S2DN5RboWtI\/AAAAAAAAAlg\/pzssz97qxC0\/s320\/Mapa_Mundo_Bites_Bytes_small.jpg\" width=\"320\" title=\"\"><\/a><\/div>\n<p><span style=\"font-size: large;\">Depois de um ano de crescimento das <b>redes sociais<\/b> e da comunica\u00e7\u00e3o em tempo real em 2009 com o <b>Facebook<\/b> e o <b>Twitter<\/b>.&nbsp;A democratiza\u00e7\u00e3o de ferramentas de <b>Web Analytics<\/b>, &nbsp;em que a Google tomou a lideran\u00e7a com diferentes ferramentas de classe empresarial, como o <b>Google Analytics<\/b> ao <b>Google Web Master<\/b> que s\u00e3o gratuitas.<\/span><br \/><span style=\"font-size: large;\"><br \/><\/span><span style=\"font-size: large;\">Penso que vai haver este ano, maior <b>investimento<\/b> em:<\/span><br \/><span style=\"font-size: large;\"><br \/><\/span><\/p>\n<ul>\n<li><span style=\"font-size: large;\">Aposta mais forte nas<b>&nbsp;Redes Sociais<\/b>&nbsp;por parte das empresas<\/span><\/li>\n<p><span style=\"font-size: large;\"><\/p>\n<p><\/span><\/p>\n<ul>\n<li><span style=\"font-size: large;\">Mais &#8220;<b>conversa<\/b>&#8221; com os <b>clientes<\/b> e&nbsp;<b>potenciais clientes<\/b>.&nbsp;<\/span><\/li>\n<li><span style=\"font-size: large;\">Coloca\u00e7\u00e3o de paginas de F\u00e3s no <b>Facebook<\/b><\/span><\/li>\n<li><span style=\"font-size: large;\">Atrav\u00e9s de <b>an\u00fancios<\/b> pagos, ou n\u00e3o, de&nbsp;produtos e servi\u00e7os&nbsp;<\/span><\/li>\n<li><span style=\"font-size: large;\">Come\u00e7o na aposta de jogos das&nbsp;<b>Redes Sociais<\/b>&nbsp;mais por parte de grandes empresas<\/span><\/li>\n<\/ul>\n<p><span style=\"font-size: large;\"><br \/><\/span><\/ul>\n<ul>\n<li><span style=\"font-size: large;\"><b>An\u00e1lise<\/b> dos <b>Web Sites<\/b><\/span><\/li>\n<p><span style=\"font-size: large;\"><\/p>\n<p><\/span><\/p>\n<ul>\n<li><span style=\"font-size: large;\">Maior an\u00e1lise e vontade de tomar pulso e renovar os <b>Web Sites<\/b>&nbsp;<\/span><\/li>\n<li><span style=\"font-size: large;\">Testes de optimiza\u00e7\u00e3o de <b>p\u00e1ginas<\/b> A\/B ou multiplos (multivariate tests)<\/span><\/li>\n<li><span style=\"font-size: large;\">Maior integra\u00e7\u00e3o com a multiplicidade de dados <b>Online<\/b> e <b>Offline<\/b>&nbsp;<\/span><\/li>\n<\/ul>\n<p><span style=\"font-size: large;\"><\/p>\n<p><\/span><\/ul>\n<ul>\n<li><span style=\"font-size: large;\">Maior preocupa\u00e7\u00e3o de ter os sistemas informa\u00e7\u00e3o que permitam ter uma vis\u00e3o 360\u00ba do cliente<\/span><\/li>\n<p><span style=\"font-size: large;\"><\/p>\n<p><\/span><\/p>\n<ul>\n<li><span style=\"font-size: large;\">Estrat\u00e9gia de <b>eBusiness <\/b>(como j\u00e1 falamos aqui <a href=\"http:\/\/ittechbuz.blogspot.com\/2010\/01\/it-tech-buz-estrategia-de-ebusiness-e-o.html\" target=\"_blank\" rel=\"noopener\">IT Tech BuZ &#8211;&nbsp;Estrat\u00e9gia&nbsp;de eBusiness e o Web Marketing<\/a>)<\/span><\/li>\n<\/ul>\n<p><span style=\"font-size: large;\"><br \/><\/span><\/ul>\n<div><span style=\"font-size: large;\">Em resumo esperemos que as <b>PME<\/b> aproveitem os incentivos que existem MODCOM, QREN e outros de sua pr\u00f3pria iniciativa aproveitem para se fundir com outras empresas e tenham uma estrat\u00e9gia para se modernizar e internacionalizar e n\u00e3o esquecer da forma\u00e7\u00e3o dos colaboradores.<\/span><\/div>\n<div><span style=\"font-size: large;\"><br \/><\/span><\/div>\n<div><span style=\"font-size: large;\">Vou realizar um Workshop &#8211; <b>Quick Start Web Marketing<\/b> no pr\u00f3ximo dia 6 de Fevereiro veja aqui o <a href=\"http:\/\/ittechbuz.blogspot.com\/2010\/01\/it-tech-buz-workshop-quick-start-web.html\" target=\"_blank\" rel=\"noopener\">Link<\/a><\/span><\/div>\n<div><span style=\"font-size: large;\"><br \/><\/span><\/div>\n<div><span style=\"font-size: large;\">Consulte as nossas solu\u00e7\u00f5es:<\/span><\/p>\n<p><\/p>\n<ul>\n<li><span style=\"font-size: large;\"><a href=\"https:\/\/ittechbuz.com\/cms\/pt-pt\/formacao\" target=\"_blank\" rel=\"noopener\">Forma\u00e7\u00e3o Google Analytics<\/a><\/span><\/li>\n<li><span style=\"font-size: large;\"><a href=\"https:\/\/ittechbuz.com\/cms\/pt-pt\/google-analytics-configuracao-consultoria-analise\" target=\"_blank\" rel=\"noopener\">Consultoria Google Analytics<\/a><\/span><\/li>\n<li><span style=\"font-size: large;\"><a href=\"https:\/\/ittechbuz.com\/cms\/pt-pt\/auditoria-google-analytics\" target=\"_blank\" rel=\"noopener\">Auditoria Google Analytics<\/a><\/span><\/li>\n<\/ul>\n<\/div>\n<div><span style=\"font-size: large;\"><br \/><\/span><\/div>\n<div><span style=\"font-size: large;\"><br \/><\/span><\/div>\n<p><\/p>\n<div>IT Tech BuZ em http:\/\/ittechbuz.com<br \/>\nMedir para Gerir o Marketing Digital com a Anal\u00edtica Digital<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Depois de um ano de crescimento das redes sociais e da comunica\u00e7\u00e3o em tempo real em 2009 com o Facebook e o Twitter.&nbsp;A democratiza\u00e7\u00e3o de ferramentas de Web Analytics, &nbsp;em&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[162,136,172,151,97,84],"tags":[],"class_list":["post-1756","post","type-post","status-publish","format-standard","category-corporativo","category-ebusiness","category-gestao","category-pme","category-roi","category-web-analytics"],"_links":{"self":[{"href":"https:\/\/ittechbuz.com\/pt-pt\/wp-json\/wp\/v2\/posts\/1756","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ittechbuz.com\/pt-pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ittechbuz.com\/pt-pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ittechbuz.com\/pt-pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ittechbuz.com\/pt-pt\/wp-json\/wp\/v2\/comments?post=1756"}],"version-history":[{"count":0,"href":"https:\/\/ittechbuz.com\/pt-pt\/wp-json\/wp\/v2\/posts\/1756\/revisions"}],"wp:attachment":[{"href":"https:\/\/ittechbuz.com\/pt-pt\/wp-json\/wp\/v2\/media?parent=1756"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ittechbuz.com\/pt-pt\/wp-json\/wp\/v2\/categories?post=1756"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ittechbuz.com\/pt-pt\/wp-json\/wp\/v2\/tags?post=1756"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}