{"id":1670,"date":"2014-04-13T19:00:00","date_gmt":"2014-04-13T19:00:00","guid":{"rendered":"https:\/\/ittechbuz.com\/2014\/04\/13\/criar-e-ou-atualizar-para-o-universal-analytics-do-google-analytics\/"},"modified":"2014-04-13T19:00:00","modified_gmt":"2014-04-13T19:00:00","slug":"criar-e-ou-atualizar-para-o-universal-analytics-do-google-analytics","status":"publish","type":"post","link":"https:\/\/ittechbuz.com\/pt-pt\/2014\/04\/13\/criar-e-ou-atualizar-para-o-universal-analytics-do-google-analytics\/","title":{"rendered":"Criar e\/ou Atualizar para o Universal Analytics do Google Analytics"},"content":{"rendered":"<div dir=\"ltr\" style=\"text-align: left;\"><span style=\"font-size: large;\">No passado dia <b>2 de Abril de 2014<\/b> o <b>Universal Analytics<\/b> deixou a fase beta e significa que a partir de agora teremos 2 anos para atualizar para o Google Analytics para o Universal Analytics. Este \u00e9 o novo standard em termos de Google Analytics.<\/span><br \/><span style=\"font-size: large;\"><br \/><\/span><\/p>\n<table align=\"center\" cellpadding=\"0\" cellspacing=\"0\" style=\"margin-left: auto; margin-right: auto; text-align: center;\">\n<tbody>\n<tr>\n<td style=\"text-align: center;\"><a href=\"https:\/\/analytics.blogspot.pt\/2014\/04\/universal-analytics-out-of-beta-into.html\" style=\"margin-left: auto; margin-right: auto;\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: large;\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" border=\"0\" height=\"179\" src=\"https:\/\/1.bp.blogspot.com\/-NANmTy_Yy5k\/Uzs2gfl9q-I\/AAAAAAAACHs\/cXiHrji06RI\/s1600\/Universal-Analytics.png\" width=\"320\" title=\"\"><\/span><\/a><\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center;\"><b><span style=\"font-size: large;\">Imagem do Blog do Google Analytics<\/span><\/b><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span style=\"font-size: large;\">Desta forma \u00e9 preciso ter em conta quando o vamos fazer, e fazer sem perder dados e ter a configura\u00e7\u00e3o do Google Analytics que melhor se adequa ao seu neg\u00f3cio.<\/span><br \/><span style=\"font-size: large;\"><br \/><\/span><span style=\"font-size: large;\">O seu planeamento dever\u00e1 ter em conta:<\/span><\/p>\n<ul style=\"text-align: left;\">\n<li><span style=\"font-size: large;\">Se tiver configurado eventos no Google Analytics para perceber comportamentos dos visitantes<\/span><\/li>\n<li><span style=\"font-size: large;\">Se tem uma loja de comercio electr\u00f3nico<\/span><\/li>\n<li><span style=\"font-size: large;\">Se usa vari\u00e1veis personalizadas<\/span><\/li>\n<\/ul>\n<p><span style=\"font-size: large;\">A Google Portugal oferece um pequeno guia sobre este assunto <a href=\"https:\/\/design.gobalo.es\/newsletters\/google\/partners\/natal-pt\/round11\/guia-do-universal-analytics2.pdf\" rel=\"nofollow noopener\" target=\"_blank\">https:\/\/design.gobalo.es\/newsletters\/google\/partners\/natal-pt\/round11\/guia-do-universal-analytics2.pdf <\/a><\/span><\/p>\n<ul style=\"text-align: left;\"><\/ul>\n<div><span style=\"font-size: large;\">Em termos de etapas, estas dever\u00e3o ser as seguintes:<\/span><\/div>\n<div>\n<ol style=\"text-align: left;\">\n<li><span style=\"font-size: large;\">Primeiro efectuar a atualiza\u00e7\u00e3o primeiro na plataforma (Google Analytics),e n\u00e3o mudar ainda o c\u00f3digo javascript no Website<\/span><\/li>\n<li><span style=\"font-size: large;\">Aguardar 48 horas para a plataforma efetuar a atualiza\u00e7\u00e3o de todo o hist\u00f3rico, s\u00f3 depois de terminado dever\u00e1 passar para a etapa seguinte<\/span><\/li>\n<li><span style=\"font-size: large;\">Poder\u00e1 optar nesta fase por o <a href=\"https:\/\/www.google.pt\/tagmanager\/\" target=\"_blank\" rel=\"noopener\">Google Tag Manager<\/a> ou implementar o c\u00f3digo do Google Analytics para o Universal Analytics<\/span><\/li>\n<li><span style=\"font-size: large;\">Documentar bem todo o processo para no futuro fazer as altera\u00e7\u00f5es respetivas.<\/span><\/li>\n<\/ol>\n<div><b><span style=\"font-size: large;\">Fontes:&nbsp;<a href=\"https:\/\/analytics.blogspot.pt\/2014\/04\/universal-analytics-out-of-beta-into.html\" target=\"_blank\" rel=\"noopener\">Artigo publicado pelo Google Analytics com o anuncio do fim da fase beta<\/a><\/span><\/b><\/div>\n<\/div>\n<div><b><span style=\"font-size: large;\">Refer\u00eancia:<a href=\"https:\/\/developers.google.com\/analytics\/devguides\/collection\/upgrade\/\" target=\"_blank\" rel=\"noopener\">Centro de ajuda do Google Analytics para o Upgrade.<\/a><\/span><\/b><\/div>\n<div><span style=\"font-size: large;\"><br \/><\/span><span style=\"font-size: x-large;\">&#8212;<\/span><br \/><span style=\"font-size: large;\">Consulte tamb\u00e9m as nossas solu\u00e7\u00f5es:<\/span><\/p>\n<ul>\n<li><span style=\"font-size: large;\"><a href=\"https:\/\/ittechbuz.com\/cms\/pt-pt\/formacao\" target=\"_blank\" rel=\"noopener\">Forma\u00e7\u00e3o Google Analytics<\/a><\/span><\/li>\n<li><span style=\"font-size: large;\"><a href=\"https:\/\/ittechbuz.com\/cms\/pt-pt\/google-analytics-configuracao-consultoria-analise\" target=\"_blank\" rel=\"noopener\">Consultoria Google Analytics<\/a><\/span><\/li>\n<li><span style=\"font-size: large;\"><a href=\"https:\/\/ittechbuz.com\/cms\/pt-pt\/auditoria-google-analytics\" target=\"_blank\" rel=\"noopener\">Auditoria Google Analytics<\/a><\/span><\/li>\n<\/ul>\n<p><span style=\"font-size: large;\">&nbsp;Mais informa\u00e7\u00e3o via marketing @ ITTechBuZ.com<\/span><br \/><span style=\"font-size: large;\"><br \/><\/span><\/div>\n<div><b><span style=\"font-size: large;\">Nota:<\/span><\/b><\/div>\n<div><b><span style=\"font-size: large;\">A informa\u00e7\u00e3o contida neste artigo \u00e9 um resumo, devem ter sempre em considera\u00e7\u00e3o a documenta\u00e7\u00e3o do Fabricante.<\/span><\/b><\/div>\n<div><\/div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<div>IT Tech BuZ em http:\/\/ittechbuz.com<br \/>\nMedir para Gerir o Marketing Digital com a Anal\u00edtica Digital<\/div>\n","protected":false},"excerpt":{"rendered":"<p>No passado dia 2 de Abril de 2014 o Universal Analytics deixou a fase beta e significa que a partir de agora teremos 2 anos para atualizar para o Google&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[129,53,85,130],"tags":[],"class_list":["post-1670","post","type-post","status-publish","format-standard","category-atualizacao","category-google-analytics","category-universal-analytics","category-upgrade"],"_links":{"self":[{"href":"https:\/\/ittechbuz.com\/pt-pt\/wp-json\/wp\/v2\/posts\/1670","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ittechbuz.com\/pt-pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ittechbuz.com\/pt-pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ittechbuz.com\/pt-pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ittechbuz.com\/pt-pt\/wp-json\/wp\/v2\/comments?post=1670"}],"version-history":[{"count":0,"href":"https:\/\/ittechbuz.com\/pt-pt\/wp-json\/wp\/v2\/posts\/1670\/revisions"}],"wp:attachment":[{"href":"https:\/\/ittechbuz.com\/pt-pt\/wp-json\/wp\/v2\/media?parent=1670"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ittechbuz.com\/pt-pt\/wp-json\/wp\/v2\/categories?post=1670"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ittechbuz.com\/pt-pt\/wp-json\/wp\/v2\/tags?post=1670"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}