{"id":5820,"date":"2025-12-13T14:22:36","date_gmt":"2025-12-13T14:22:36","guid":{"rendered":"https:\/\/ittechbuz.com\/servicos\/formacao\/conversational-ai-marketing-data-driven-formacao\/"},"modified":"2026-09-15T11:33:16","modified_gmt":"2026-09-15T11:33:16","slug":"conversational-ai-marketing-data-driven-formacao","status":"publish","type":"page","link":"https:\/\/ittechbuz.com\/pt-pt\/servicos\/formacao\/conversational-ai-marketing-data-driven-formacao\/","title":{"rendered":"Conversational AI – Marketing Data-Driven Forma\u00e7\u00e3o"},"content":{"rendered":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text]\n

Conversational AI Marketing Data-Driven Course and Get Your Insights Faster!<\/h1>\n

 <\/p>\n

Stop Reporting on the Past. Start Conversing with Your Future.<\/h2>\n

A one-day intensive course: Build a secure, private AI marketing analyst using your own data and the IDIRA framework[\/vc_column_text][nectar_cta btn_style=”see-through” heading_tag=”h6″ button_color=”default” button_border_thickness=”0px” link_type=”regular” alignment=”left” alignment_tablet=”default” alignment_phone=”default” display=”block” display_tablet=”inherit” display_phone=”inherit” text=”Inscri\u00e7\u00f5es Abertas”][vc_column_text]\n

Data Overload is the Enemy of Action<\/h2>\n

You have the data. You have the tools (GA4, CRM, BigQuery). But you lack the time to connect the dots
\nThe Reality: According to Dentsu\u2019s Superpowers Index, “Ease is the new edge.” Buyers reward brands that simplify decision-making. If you cannot query your data instantly, you are losing that edge. Conversational AI Augments your marketing staff’s power to get insights and answers faster.<\/p>\n

Your Data. Your Way. Your Private AI.<\/h2>\n

This is not a generic ChatGPT prompting course. We teach you how to deploy IDIRA.chat , for Solopreneurs & Power Users, a solution that keeps your data on your machine, not in the public.<\/p>\n

The IDIRA Framework<\/a> in Action:
\n\u2022 I (Integration): Connect siloed data sources (CRM, GA4<\/a>).
\n\u2022 D (Data Collection): Validate and structure data for AI readability.
\n\u2022 I (Insights): Generate immediate answers to complex questions.
\n\u2022 R (Reports): Automate stakeholder dashboards.
\n\u2022 A (AI): Predict future outcomes (Churn, Next Best Offer).<\/p>\n

Know How To Talk to your Data, your Way<\/h2>\n

Course Contents:<\/strong><\/p>\n

\u2022 Introduction: Why you should start with a Goal when going to AI?<\/p>\n

\u2022 The State of Agentic Economy: Why is it important?<\/p>\n

\u2022 The IDIRA(r) Framework, a step-by-step approach to use in on corporate analytics projects<\/p>\n

\u2022 The difference between For Solopreneurs\/Power Users and Enterprise Solution<\/p>\n

\u2022 Conversational Intelligence: Moving from SQL queries to natural language prompts.<\/p>\n

\u2022 Local deployment in your Windows PC<\/p>\n

For You in the end:<\/h2>\n

\u2022 Certification of completion of IDIRA Framework Practitioner\u00a0 (after evaluation)<\/p>\n

\u2022 Certification of the frequency of the Conversational AI Course<\/p>\n

Designed for Decision Makers<\/h2>\n